Brand Safe Network
One of the biggest dilemmas online advertisers face is buying media on blind networks. The advantage of a blind network is that you can secure traffic at a competitive CPM rate. The disadvantage is that you don't know the exact places where your ads are being displayed. This can lead you to a high risk situation where your campaigns are running on inappropriate web properties, resulting in budget loss, lawsuits and damage to your brand's reputation. No matter how hard a publisher tries to keep its traffic clean from unsuitable content, user generated comments, talkbacks and posts remain a growing threat.
Let Meta Network provide the advertising firewall between your brand and unwanted content exposure. Continue achieving a competitive CPM and leverage our brand safe filter so that you can be sure your campaigns only appear on clean web properties with matching subject matter. Start protecting your brand name and budget:
- We scan EVERY single webpage, both text and images, and only then decided in real-time to serve or block every ad we place.
- We ensure domain verification, protection from impression fraud, click fraud and ad blocking.
- Receive category verification reports to confirm that that your ads appear on the right sites with matching subject matter.
- Our site-by-site reports show you exactly where your campaigns are running. We also provide Unique Users vs. Served Impressions reports.
- We provide a demographic report with indicators for each of your campaigns including age, gender, income and family status.
